i-Sprint’s Product Identity Solution Won Certificate of Merit for Best Business Solution at Hong Kong ICT Award 2016
The only solution targeting on product identity that received recognition
Singapore, 13 April 2016 – i-Sprint Innovations, a bank-grade solution provider’s product identity solution, AccessReal, has won Certificate of Merit for Best Business Solution (Product & Service) at Hong Kong ICT Awards 2016 on 11 April 2016 in Hong Kong.
AccessReal is the Next-Gen Anti-Counterfeiting, Track & Trace, Consumer Interactive Solution that aim to provide help business in building consumer trust, improve brand protection, personalize consumer engagement and provide business intelligent.
Comments from the Hong Kong ICT Award Judging Panel:
The 2-layer QR code labeling scheme is a low-cost and innovative method for product counterfeit detection and prevention. A liquor brewery in the Mainland has adopted this scheme for the protection of its brand and to prevent counterfeit products entering into the market.
Another potential use of the solution is in the publishing industry to prevent copyright infringement of printed material such as books. The Company is also promoting this solution as a way to bring in online contents to augment the printed contents on the books. This involves the access of digital contents by the scanning of QR codes that are strategically place within the printed contents of the books.
Mr Jackson Ngan, Vice President of Sales (Hong Kong, Macau & Taiwan) on the left and Mr Ivan Lee, Strategy Development Director on the right represented i-Sprint Innovation to receive the Certificate of Merit.
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About The Hong Kong ICT Awards
The Hong Kong ICT Awards aims at recognizing and promoting outstanding information and communications technology (ICT) inventions and applications, thereby encouraging innovation and excellence among Hong Kong’s ICT talents and enterprise in their constant pursuit of creative and better solutions to meet business and social needs.
The Hong Kong ICT Awards was established in 2006 with the collaborative efforts of the industry, academia and the government. Steered by the Office of the Government Chief Information Officer, and organized by Hong Kong ICT industry associations and professional bodies, the Awards aims at building a locally espoused and internationally acclaimed brand of ICT awards.